Concept design for Adanola athleisure at Fortune Boxing Gym in Hollywood, delivered as a pop-up brand activation in collaboration with fashion influencer Steph Shep. The experience was designed to drive brand awareness and guest interaction, transforming the gym into an immersive environment where visitors could engage directly with the Adanolabrand through spatial storytelling and touchpoints. The activation blurred fitness and fashion, encouraging participation, social sharing, and meaningful connection with the brand.